The Eye Examination

There is much more to a routine adult eye examination than just the measurement of the prescription lenses that you need to see clearly and comfortably.

At Reenders Square Eye Centre , the examination usually starts with pre-testing by one of the assistants. Our pre-testing instruments perform several screening tests including a computerized measurement of how far-sighted or near-sighted the eyes are, a central visual field test, and a measurement of the pressure in your eyes to screen for glaucoma. Digital pictures are also taken of the inside of the eyes of all adults.

The Optometrist then starts by asking questions about your vision, general health, medications and family history of any health problems or eye diseases that may have a hereditary component.

We then ask you to read the letter chart with or without your glasses, or both. Your vision is recorded as 20/something. The first 20 stands for the “standard” test distance of 20 feet (or 6 metres in metric notation). The second number indicates the distance someone with so-called “normal” vision could be away from that chart and still be able to see the smallest letters you were able to see. In other words, if the smallest letters you can read are 20/40, it means that you have to be no further than 20 feet from that chart to be able to read letters that a person with 20/20 vision could still read from 40 feet away. Your reading vision may also be measured and recorded in a similar manner.

An assessment of your eye movements is another part of the examination. The ability to move your eyes smoothly through their complete range of motion indicates the health of the eye muscles and the nerves that control those muscles. Subtle misalignment of the eyes may also be detected with these tests. Even a small misalignment can contribute to discomfort while reading or doing other detailed visual tasks. The nerves that control the change in size of the pupils of the eyes are assessed by shining a light in each eye and watching for the expected response.

The “refraction” is the part of the exam that measures your need for prescription lenses. Part of this test may be performed by the Optometrist shining a light across your eyes while looking through various lenses. A reflection from inside your eyes tells the Optometrist if that lens is close to the optimum lens power for your eyes. This measurement is particularly useful for young children and others who are unable to accurately tell the Optometrist what they are seeing through the test lenses. The next phase is the familiar “Which is better, one or two?” The lens prescription is refined with your input. The final prescription is determined from these results, as well as from the results of all other tests and measurements done during the examination.

The health assessment is usually left until the end. We want to finish the visual part of the examination before we start looking into the eyes with bright lights. The external parts of the eye – cornea, lids, etc. – are usually examined with a biomicroscope, which gives a clear magnified view of the structures of the eye. The inside of the eye is examined with one or more types of ophthalmoscopes, which allow us to see the retina, optic nerve and other internal structures. You may or may not require drops to dilate your pupils for this test. Our retinal camera also takes a picture of the inside of the eye for future comparison. Recommendations are then discussed based on the results of the tests.

More or less testing may be required, depending on the individual. Children’s examinations will vary also, depending on the age of the child and their ability to read the eye chart and answer questions. They will often be shown a 3D test to determine how well their eyes work together. Young boys, in particular, are also tested for colour vision deficiencies. About 8% of males have a genetic colour vision defect, or are “colour blind”, while less than 1% of females are affected. It is useful to know about a colour vision defect at a young age as some career choices require good colour vision.


50-11 Reenders Drive
Winnipeg, Manitoba

Our office hours

Monday Closed
Tuesday 9:00 AM - 5:00 PM
Wednesday 9:00 AM - 5:00 PM
Thursday 9:00 AM - 6:00 PM
Friday 9:00 AM - 5:00 PM
Saturday 9:00 AM - 3:00 PM
Sunday Closed

(204) 421-9429

© 2024 Reenders Square Eye Centre, Optometrist in Winnipeg, Manitoba. Member of Optometric Services Inc.

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50-11 Reenders Drive, Winnipeg, Manitoba, R2C5K5;
Tel: (204) 421-9429.


Reenders Square Eye Centre
50-11 Reenders Drive, Winnipeg, Manitoba, R2C5K5
Tel: (204) 421-9429

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Thank you for visiting (the “Website”), provided to you by Reenders Square Eye Centre (“We”). We respect the privacy of every individual who visits the Website and are sensitive to privacy issues on the Internet. We believe it is important that you know how we deal with information received about you.

This privacy policy (the “Privacy Policy”) explains how we collect, use, disclose, and protect the personal information of our customers and Website users ("you"), describes the types of information we may collect from you or that you may provide to us, and our practices for collecting, using, maintaining, protecting, and disclosing that information. The Website is for general audiences and is not specifically targeted to or intended for use by children.

We will only use your personal information in accordance with this Privacy Policy unless otherwise required by applicable law. We take steps to ensure that the personal information that we collect about you is adequate, relevant, not excessive, and used for limited purposes. Privacy laws in Canada generally define "Personal Information" as any information about an identifiable individual, which includes information that can be used on its own or with other information to identify, contact, or locate a single person.

By accessing or using the Website, you are accepting the practices described in this Privacy Policy, and you are consenting to our processing of your information as set out in this Privacy Policy. We may modify or update this Privacy Policy from time to time; if we change this Privacy Policy in a manner that materially impacts your privacy rights, we will provide a notice to you. Your continued use of the Website or our services after any modification to this Privacy Policy will constitute your acceptance of such modification. However, when required by law, we will confirm your consent to the revised Privacy Policy terms. This Privacy Policy is incorporated into and considered a part of the Website Terms and Conditions of Use, located here

What information we collect

We collect and use several types of information from and about you, including:

  • Personal Information, that we can reasonably use to directly or indirectly identify you, such as your full name, email address, telephone number and any other identifier we may use to contact you online or offline.
  • Non-personal information is information that does not directly or indirectly reveal your identity or directly relate to an identified individual, such as demographic information, or statistical or aggregated information. Statistical or aggregated data does not directly identify a specific person, but we may derive non-personal statistical or aggregated data from Personal Information. For example, we may aggregate Personal Information to calculate the percentage of users accessing a specific Website feature.

How we collect the information

Information You Provide to Us

The information we collect directly from you may include:

  • Communicating with us: When you contact us about a customer service issue, Vision Entrepreneur services or to make other inquiries, we collect the content of those communications, as well as your full name, clinic name, email, phone number, city, province, and any additional information that allows us to answer your request.
Information We Collect While You Interact With Us Through Cookies and Other Automatic Data Collection Technologies
  • Refer to Cookie Policy (here)
Information We Collect About You From Third Parties
  • Refer to Cookie Policy (here)

How we use your information

We use your information, including your Personal Information, to manage our business and to maintain and develop commercial relationships with you. We will collect, use, and disclose such information only to the extent that is necessary for those purposes.

We use information that we collect about you or that you provide to us, including any Personal Information:

  • To provide you with information, products, or services that you request from us.
  • To fulfill the purposes for which you provided the information or that were described when it was collected, or any other purpose for which you provide it.
  • To improve the Website, products or services, marketing, or customer relationships and experiences.
  • To allow you to participate in interactive features, social media, or similar features on the Website.
  • To measure or understand the effectiveness of the advertising we serve to you and others, and to deliver relevant advertising to you.
  • In any other way we may describe when you provide the information.
  • For any other purpose with your consent.

How we share your information

We will not rent or sell your information to third parties without your consent. We only share your data as specifically provided in this Privacy Policy.

Other Disclosures

In addition to any disclosure you may have consented to or permitted under the terms of this Privacy Policy, we may transfer your data, including Personal Information to third parties in the following limited circumstances:

  1. information you expressly consent to be shared;
  2. when relating to anonymized information (individuals cannot be identified by it);
  3. when you decide to make the information indexable by search engines, to share or to distribute the information to people or otherwise to make it available to the public;
  4. to satisfy any applicable law, regulation, legal process or enforceable governmental request within or outside your country of residence when we have a good faith belief that the law requires it;
  5. to enforce this Privacy Policy, the Terms, or an agreement, including investigation of potential violations thereof;
  6. to detect, prevent, or otherwise address fraud, security or technical issues, or protect the operations or you;
  7. to protect our rights, property or safety as well as yours, the public, or others;
  8. in connection with an acquisition, merger, change in control, debt financing, reorganization, sales of assets, bankruptcy or other change of our corporate structure or status; or
  9. as necessary in connection with the performance of requested services or solutions, or as otherwise appropriate in connection with a legitimate need.

How we store and secure your information

Information Security

We are committed to protecting the confidentiality, integrity, availability and privacy of your Personal Information. We have put appropriate physical, technological and procedural security measures in place designed to help prevent your Personal Information from being lost, used, modified or accessed in an unauthorized way, or improperly disclosed. Examples of such measures include restricted access to offices, training of personnel, using passwords and well-defined internal policies and practices. We also use encryption technology and Secure Socket Layers ("SSL") in all areas of the Website where your personal account information is required.

In addition, we limit access to your Personal Information to those employees, agents, contractors and other third parties who have a business need-to-know. They will be required to process your Personal Information only on our instructions and they are subject to an obligation of confidentiality. Our service providers are required to maintain adequate security protections in place designed to help safeguard your Personal Information and are not permitted to use it for any purpose other than fulfilling services to us.

If you have any questions about securing your personal data, please contact us in accordance with the “How to Contact Us” section below.

Information Retention

We will retain your Personal Information for as long as it is needed:

  1. to provide the products and services that you have requested;
  2. to communicate with you about a purchase or a request you have made to us;
  3. to manage your choices and rights you have exercised pursuant to this Privacy Policy;
  4. to comply with our legal and regulatory obligations and to demonstrate compliance,
  5. to resolve disputes and to enforce our rights and agreements.

We may retain non-personal information that has been sufficiently aggregated or anonymized for a longer period.

Once the retention period is over, we will dispose of your Personal Information as provided for in our internal data retention and disposal policy.

Where We Store Information

We use facilities operated by "Amazon Web Services" and located in Canada as our information storage and processing infrastructure. Our service providers can also, from time to time, store your Personal Information in accordance with purposes outlined in this Privacy Policy.

How to contact us

If you have any questions about this Privacy Policy, you can contact us at (204) 421-9429.